Marketing Manager – Mid Sized Law Firm
Job Type: Marketing - General
Location: London
Working for a mid-sized legal practice based on the edge of the City of London this role would be ideal for a marketing manager looking to work in a fresh, ambitious environment. Duties will include:
- Create and execute marketing plans for the firm including specific product launches to drive business growth
- Support business development projects and key promotions to maximise acquisition of new clients
- Help develop and implement strategic marketing plans to build awareness of the firm’s brand and services to existing clients
- Implement best practice SEM/SEO approaches including paid advertising and on-page optimisation for all platforms
- Identify trends and insights, and optimise return on investment and performance based on the marketing data
- Provide in-depth reporting, analysis and insight to relevant partners, highlighting the story behind actual and forecasted performance
- Manage a marketing advisor and marketing assistant
You will ideally have the following experience:
- Ideally experience gained in the professional services or legal sector
- Commercially aware, you will have a successful track record in the achievement of marketing and business development objectives
- You will have managed tight deadlines across multiple projects and various stakeholders, and be able to solve problems as they arise
- Familiarity with basic technology applications and content management systems including Google Analytics
- Experience of managing and mentoring junior members of staff
** Marketing People Ltd ® is a recruitment agency specialising in marketing jobs across London and the UK.
We are advertising this vacancy on behalf of one of our clients. It is our policy to respond to all applications within three working days. However because of the volume of applications, we are sometimes unable to respond to individual candidates. If we have not contacted you within three working days your application has been unsuccessful and your details have not been retained. This has no bearing on future applications and please feel free to apply for any other position that you may see in the future.